While there are many benefits to various styles of trade show stands, modular exhibits offer superb flexibility. Modular exhibits ensure that a company’s display will stand out from the rest, as no two exhibits will be the same. Exhibits should be used as a highly functional marketing tool with elements such as work stations and spaces for demos, products, presentations, and storage that ensures each exhibit matches the company’s personality and needs.
Additionally, the varying types of modular exhibit systems are compatible, so they can be combined to create a unique design that helps the company achieve its marketing goals. There are a variety of options to choose from when selecting a modular trade show stands. Many have unique advantages, including ease of use, portability, use of lightweight material, ability to use them in multiple configurations, and portable modular exhibition stands.
Each modular exhibit can be customized and tailored to meet a company’s unique marketing needs. There are various features of modular exhibition stands.
Some of them are explained below:
1. Choose Right Size As Per Your Needs
Specialized sizes, including ten-foot and twenty-foot exhibits, ensure there is a size and shape for every company’s needs. Also available are modular tables and kiosks that add function to trade show stands, offering companies an accessible surface for taking leads and displaying products. These additional accessories enhance the performance of the modular exhibition stand system.
2. Quality And Usability
Design, quality, usability, and ease of use are the key elements in creating trade show stands that will attract visitors. The use of accessories and components such as graphics, AV equipment, and shelving offers further appeal to modular trade show exhibits, allowing companies more room for product display or interactive presentations.
3. Flexibility And Configuration
Although exhibitions can be a vital aspect of a company’s marketing efforts, it is also important for some companies to be able to choose trade show exhibits that are flexible with the ability to adapt to various booth sizes and graphic changes.
Modular exhibition stands can be rearranged into new designs and configurations to meet a company’s evolving needs. For example, a twenty-foot display can always be divided into two ten-foot inline displays, or ten more feet can be added to an existing ten-foot display.
Or, if a company already has an inline display, they can purchase or rent additional parts to create an island exhibit. There is always an option of revitalizing a modular exhibit with graphics to create a new marketing message or introduce a new product or service to the show attendees.
4. Easy To Store, Carry And Install
While trade shows are good venues to increase the level of exposure to your products or services, one problem has always been transporting and setting up the display booth. A well-designed business stand or modular display can attract the attention of viewers, but sometimes, modular exhibits, if built poorly, can look modular.
Modular trade show exhibits have the ability to fold down into a small size for further convenience. This aspect allows for shipping and storing the exhibits at a fraction of the cost of traditional displays.
Renting a modular exhibit can also be an advantageous choice for some companies as this will ensure the company is able to change their look each year, as well as respond quickly to evolving budgets, branding and products.
5. Allow Customization
Modular exhibition stands UK offers companies a variety of options in customizing the exhibit to suit evolving needs and marketing campaigns. Available in a multitude of sizes, styles, and configurations, these options allow companies to achieve a custom design at a budget-friendly value.
6. Balance Between Portability And Design
They can look cheap because certain design aesthetics were sacrificed in order to achieve portability. If the right balance between portable modular exhibition stands and its design is struck, your trade show exhibits can grab the attention of visitors and compel them to visit your booth. Professional construction can help in this regard.
Consider the fact that a professional company not only knows how to build a trade show exhibit well, it also knows how to build it, so it takes advantage of modern materials and design to be easily transported and stored. Skimping on construction can end up costing you more in terms of set up time, striking time, and transportation hassles in the long run.
There are many advantages to using modular display systems for trade show exhibits. Considering that these exhibits have to be portable, modularity is a desirable trait. They are light in weight that adds to their portability.
Beyond that, modular stands can be easily customized. Branding is achieved, but it also is modified in order to reach the type of people who will be attending the show. From set-up to striking, you maximize your time by displaying your products and services while minimizing the time it takes to set up and take down the system.
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